Coursera – Content Strategy for Professionals Specialization 2022
Content Strategy for Professionals

Coursera – Content Strategy for Professionals Specialization 2022

Description

Content Strategy for Professionals Specialization is a collection of content production and marketing strategies training published by Corsara Specialized Academy. Generating engaging and entertaining content is one of the most important ways to grow your business and attract an audience that can serve you in the long run.

In this training series, you will get acquainted with the latest strategies for communicating with customers and producing healthy content. In our marketing and content production strategies, we will use a collection of transparent, reliable, and authentic media to convey ideas and knowledge to the audience. All our strategies are in line with our organizational goals and practices and will help us achieve them.

Creating an engaging and entertaining experience for your audience and using stories and customer experiences is very important in content marketing and can increase the appeal of your content many times over. Expanding the community of contacts and users and ultimately delivering content to different people will be among our most important goals in content marketing.

What you will learn in the Content Strategy for Professionals Specialization training package:

  • Attract the audience through storytelling strategy
  • content management
  • Connect with multi-channel digital communities
  • Implementation of content production and marketing strategies in the context of various platforms and virtual networks
  • Increase the impact and content accessibility
  • Communication strategy
  • Brand Management
  • Target society
  • Content marketing and content production
  • And …

Course details

Publisher: Coursera
Instructor: John Lavine, Candy Lee, and Randy Hlavac
Language: English
Institution / University Provider: Northwestern University
Level of Study: Introductory
Number of Courses: 5
Duration of Training: Assuming 2 hours per week Approx. 4 months

Courses in the Content Strategy for Professionals Specialization series

Course 1

Content Strategy for Professionals: Engaging Audiences

Course 2

Content Strategy for Professionals: Managing Content

Course 3

Content Strategy for Professionals: Expanding Your Content’s Reach

Course 4

Content Strategy for Professionals: Ensuring Your Content’s Impact

Course 5

Content Strategy for Professionals: Capstone Project

Course prerequisites

What background knowledge is necessary?

It is for professionals at all levels of an organization who want to significantly improve their abilities to understand audiences and develop strategic words, pictures, graphics, and videos to convey their organization’s most important goals.

Course images

Content Strategy for Professionals

Installation guide

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English subtitle

Quality: 720p

This collection includes 5 different courses.

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Content Strategy for Professionals: Engaging Audiences

Download the course – 646 MB

Content Strategy for Professionals: Managing Content

Download the course – 835 MB

Content Strategy_for Professionals: Expanding Your Content’s Reach

Download period – 859 MB

Content Strategy_for Professionals: Ensuring Your Content’s Impact

Download course – 710 MB

Content Strategy for_Professionals: Capstone Project

Download course – 12 MB
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